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On a perspective of Nepali Consumer about Project Zero and One by Yatri Motorcycles

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We were anticipating a full-fledged availability of Project Zero but Yatri Motorcycles gave us surprise with another product Project One along with Project Zero, as both the motorcycles can be booked and bought now.

I am not here to share the specification and review the products, as you can find hundreds of articles and videos by now about them in social media because when we think of Yatri’s Project Zero, markets had been warmed, hot and curious to know about so called Nepal’s first electric motorcycles, so a widespread media coverage was obvious.

Every biker and two wheelers enthusiasts in Nepal were anxious to know the price of Project Zero, as it wasn’t revealed last year; however, we were pretty much familiar about the looks. Once the price revealed on 23rd of April, 2021, me like everyone could become neither happy nor sad. In one hand, why become sad, as it is our first Nepali electric motorcycles, so we should be proud of. On the other hand, the price for Project Zero is staggered so high, NPR. 1,945,000 that average Nepali surely cannot afford, I cannot afford it to be honest.

There is no doubt in the materials used in Project Zero, which are high classed, bigger batteries, more power, carbon fiber body, awesome design, but what for these all if we cannot simply afford it?

On the other hand, probably to compensate the frustration of people, Yatri may have been forced to launch another product, Project One in a lower price, NPR. 495,000. It is still a huge price, as we can get very good and powerful bikes in that range in Nepal. Furthermore, the Project One doesn’t have any appealing features except its stunning simplistic design, still it is similar to that of many other existing electric bikes in many segments such as power, battery backup.

If we put the price aside, it is indeed a very good symptoms in Nepalese electric vehicle industries, and wish more big industries to come forward.


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